Do you struggle with:
Finding and engaging a niche audience?
Budget cuts that force you to make the most of every dollar and marketing tactic?
Maintaining trust and building confidence with customers that leads to future growth?
Demonstrating to management that marketing is driving growth?
Featured Case Study: Strengthening The Dealer Relationship For CNH Reman
Since CNH Reman relies on a dealer network for sales, they needed to get into the minds of dealers to identify growth opportunities. To increase the awareness of CNH Reman products, we leveraged targeted user insights to develop a communication strategy for dealers and end-users.
Research revealed a significant need for educational content for end-users
We developed a quantitative and qualitative research study with targeted end user groups to understand levels of awareness, perception and consideration factors for remanufactured products.
Communicate Cost Comparisons Fast
Our team crafted quick and efficient strategies for communicating cost comparisons to enhance understanding and decision-making.
Boost Awareness, Consideration and Trial Use
Our team put together a detailed plan to promote CNH Reman products. Our focus: To get dealers and customers excited, thinking about and trying the products.
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