Your partner to help you elevate your marketing to move with consumers
The Farmer's Journey: Why Your Marketing Needs To Think Outside The Silo
Farmers aren’t making decisions the way they used to. Are your strategies stuck in the past?
The rules of the game have changed. Farmers today are skipping brand brochures and glossy ads, heading straight for real, unfiltered opinions—often from ag influencers and online videos. If your marketing isn’t meeting them where they’re looking, you’re already behind.
Our whitepaper, Plowing the Middle Ground: Influencers, Trust, and the Farmer's Journey, dives into the new dynamics shaping purchasing decisions in agriculture and construction equipment markets. Learn how to stop shouting into the void and start reaching farmers where it matters most.
Cultivate Growth Amidst Market Challenges
Our guide offers practical tips to navigate a down market while staying visible and relevant.
Stay Visible
Reduced budgets and a down market don't mean you should go dark with your marketing. Learn how to maintain your market presence effectively.
Refine Your Strategy
Stay ahead of the competition by refining your marketing strategy. Our guide provides actionable tips to help you adapt and succeed.
Prepare for Growth
Position your business for future growth. Discover strategies that will not only sustain you through tough times but also prepare you for when the market rebounds.
This Whitepaper Can Help You:
✔ Understand what’s driving farmers’ changing decision-making behaviors
✔ Learn practical tips for leveraging influencers and building trust with skeptical audiences
✔ Get inspired by real-world examples of brands successfully navigating the middle of the funnel
The future of your marketing starts here. Download the whitepaper now and transform how you connect with your audience.
Reach Farmers
Where It Matters
Smart Marketing Starts Here
Farmers aren’t making decisions the way they used to. Are your strategies stuck in the past?
The rules of the game have changed. Farmers today are skipping brand brochures and glossy ads, heading straight for real, unfiltered opinions—often from ag influencers and online videos. If your marketing isn’t meeting them where they’re looking, you’re already behind.
Our whitepaper, Plowing the Middle Ground: Influencers, Trust and the Farmer's Journey, dives into the new dynamics shaping purchasing decisions in agriculture and construction equipment markets. Learn how to stop shouting into the void and start reaching farmers where it matters most.
Don’t wait for the competition to figure this out first. Farmers are already moving forward—make sure your marketing is, too.
Access the whitepaper to:
✔ Understand what’s driving farmers’ changing decision-making behaviors
✔ Learn practical tips for leveraging influencers and building trust with skeptical audiences
✔ Get inspired by real-world examples of brands successfully navigating the middle of the funnel
The future of your marketing starts here. Download the whitepaper now and transform how you connect with your audience.